[100% OFF] Competition in Marketing, Two Essays on the Impact of Information on Managerial Decisions and on Spatial Product Differentiation Books
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In her first essay Vera Magin uses primary experimental data to explore the effects of information on marketing decisions, performance, and competition. In the second essay she discusses several approaches to measure product differentiation in spatial contexts.
Additional Information:
| Title | : Competition in Marketing, Two Essays on the Impact of Information on Managerial Decisions and on Spatial Product Differentiation |
| Author | : Vera Magin |
| Item ID | : fZCa-JhrsL8C |
| Publisher | : Springer Science & Business Media |
| Type | : BOOK |
| Format File | : PDF & EPUB |
| Android/iOS | : Install “Google Play Books” |
| Page Count | : 145 |
| Category | : Business & Economics |
| Published Date | : 2007-12-27 |
| Language | : en |
| Isbn 10 | : 3835092774 |
| Isbn 13 | : 9783835092778 |
| Sale Info | : FOR_SALE |
| Price | : 80.07 EUR |
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